Why great ideas die in Slack

The AI-generated “It’s the Most Terrible Time of the Year” ad from McDonald’s Netherlands has gotten criticism stateside.

McDonald’s pulls polarizing AI ad—was it the right call? Vote here

The AI-generated “It’s the Most Terrible Time of the Year” ad from McDonald’s Netherlands has gotten criticism stateside.

Meet 5 breakout creators of 2025 who turned viral fame into big businesses

In 2025, creators cemented their status as the next generation of mainstream entertainers and media powerhouses.

Omnicom layoffs—how a communications company created its own crisis

Communications expert Elizabeth Rosenberg explains how financial communications overwhelmed human truths in Omnicom layoffs.

Why agentic AI, AEO and virtual influencers are strategic plays brands need to make

As AI changes the marketing landscape, Meltwater’s 2026 trend report notes that answer engines and agentic AI are among the ...

What’s in a (domain) name: How new web addresses help creatives and entrepreneurs get discovered

New TLDs help brands communicate their purpose, convey their tone and connect with their audience, reducing friction between name and identity. Addresses like .studio are well-suited for creatives and ...

Denny’s made syrup-filled sneakers for National Maple Syrup Day

Google developed APIs for its ads and demand-side platforms that answer marketers’ calls for more control in AI advertising.